Sales & marketing round up: December
Awards season Su Butcher caused a stir when she reported on sexism at the Construction Manager of the Year Awards. Su was overwhelmed by the response and has since posted a follow-up blog summarising...
View ArticleSustainability update: December
With over 140 countries adopting the Paris Agreement the ONS have release visuals on why the Paris climate change summit matters. The pact is the first to commit all countries to cut carbon emissions,...
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2015 Construction market activity: a year in review
Since coming out of the recession in 2014, the construction industry has maintained its performance throughout 2015, despite a huge amount of uncertainty around the general election halfway through the...
View ArticleWhat is so different about marketing construction products?
The Chartered Institute of Marketing states that “Marketing is the management process responsible for identifying, anticipating and satisfying customer requirements profitably” When marketing...
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Construction market overview: January
At the end of 2015 the trend for both growth and output in construction remained positive. For a summary of the complete year read our blog 2015 Construction market activity: a year in review. Or for a...
View ArticleConstruction regulations & initiatives update: January
Housebuilding Initiatives At the beginning of the year government announced radical plans to fast-track construction of affordable homes on publicly owned land. The policy is aimed at helping to...
View ArticleThe Decision Making Chain – five key stages of construction product...
To influence the specification of your construction product, it is necessary to understand the dynamics of the construction decision making unit (DMU). Today, it is very rare that a single person will...
View ArticleThoughts on planning your construction marketing strategy
In many construction companies marketing is seen as just sales promotion, but an important element is strategic planning – a process which should be ongoing, not just reserved for the annual budget. A...
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INFOGRAPHIC: Mapping out an Effective Specification Strategy
An effective specification sales process for your construction product ensures your team is focused in the right areas; communicating successfully with key construction decision makers at the right...
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INFOGRAPHIC: UK Education Construction Opportunities
After a fall back in construction activity following cancellation of the Building Schools for the Future programme in 2011, the education construction sector is now starting to recover, with forecasted...
View ArticleConstruction market overview: February
The latest Construction Skills network report from CITB predicts strong growth, as UK construction is expected to grow by 2.5% every year over the next 5 years. Leading this growth is the Welsh...
View ArticleConstruction regulations & initiatives update: February
Developing a Talent Pipeline to Fill the UK Construction Skills Gap As the debate on the construction skills gap continues government has tasked its own panel of industry leaders to address the skills...
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Gaining consumer confidence is key to upgrading housing stock says Bonfield...
Every Home Matters At Ecobuild Peter Bonfield and his team presented Every Home Matters. This is the new name for the Bonfield Review, which is in the final stages, with a report soon to be published....
View ArticleSustainable construction update – delivering green homes and cities
How Collaborative Working is Helping to Deliver Sustainable Cities The CBI are calling for the next Mayor of London to build 50,000 homes a year, stating that the capital needs to house its talented...
View ArticleBIM update – delivering plain language BIM content
BIM at Ecobuild Last week there was a wealth of BIM information presented at Ecobuild with many launches and BIM presentations. I attended a seminar entitled ‘BIM and the UK Government’ looking for...
View ArticleGovernment drivers for BIM, is it push or pull for building product...
In the 2011 Construction Strategy, government set a mandate for the use of fully collaborative BIM on all government construction projects by 4th April 2016. With this date just around the corner I...
View ArticleBridging the Construction Skills Gap
National Apprenticeship Week and Bridging the Construction Skills Gap The Scottish Build Apprenticeship and Training Council have reported that the number of Scottish apprentices registered in...
View ArticleConstruction market overview: March
With the Chancellor’s 2016 Budget Statement earlier this week, the CPA have created a podcast that explores the implications of the government’s announcements on construction product manufacturers and...
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Construction Research – getting quick answers
Good news the marketing department is no longer belittled as the ‘colouring-in department’. Marketing is being aligned with business success, as it is becoming easier to demonstrate ROI and direct lead...
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Construction, it’s as easy as A,B,C!
The IPA have issued the GCS 2016-20, summarising progress against BIM, PBAs, GSLs.. Baffled by construction acronyms? Especially all those one’s beginning with the letter C?! To help you we have...
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